The 2015 “China Macau Distinguished Gathering – Macau Auto Show, Macau Yacht Fair, and Macau Business Aviation Exhibition” was held in Macau from November 5 to 7. The three shows covered a total exhibition area of 117,000m2, brought together more than 160 car, yacht and business aviation brands from nearly 30 countries and regions, and attracted nearly 200,000 visitors, all hitting record highs. A total of 88 events and activities were held, yielding productive results. Both the visitors and exhibitors were more satisfied about the shows than the previous editions.
The 5th Macau Auto Show kicked off at The Venetian Macau Convention & Exhibition Center on November 6. Continuing with the theme of “brand, bridge and opportunity”, this year’s auto show was aligned with China’s Belt and Road Initiative and Macau’s “Center & Platform” vision, and featured a larger scale and better quality. With an exhibition area of 65,000m2, the auto show brought together 92 mainstream car brands and relevant enterprises, agencies and trade associations from 17 countries and regions including the Chinese mainland, Germany, the U.S., Japan, Britain, France, Italy, South Korea, Portugal, Brazil, Hong Kong and Macau. A high-end forum and 59 car-related activities were held during the exhibition period, and more than 300 reporters from China and abroad covered the auto show, testifying to its leadership in the convention and exhibition industry of Macau.
The auto show had three exhibition halls dedicated to Chinese vehicles, super luxury vehicles and imported vehicles, and set up 12 exhibition zones. More than 400 vehicles of over 10 models were on display.
The Chinese vehicle hall hosted the most Chinese car brands exhibited overseas and a variety of vehicle models, drawing wide attention from media and visitors. The high-end forum provided a platform for participants to discuss the domestic and international trends of the auto industry and seek measures to build up China’s car brands and bolster the development of its auto industry. Some exhibitors conducted preliminary negotiations with auto dealers from Thailand, Laos and elsewhere.
The super luxury hall glittered with a galaxy of top brands such as Bentley, Porsche. The colorful luxury sports cars brought by the Sports Car Club attracted a large number of visitors to take photos, and the Tesla booth was teeming with visitors and buyers after announcing to release its Model S in Macau.
The imported vehicle hall featured imported vehicles and specially modified cars. BMW launched the new X1 and Mini Clubman models, and Mercedes-Benz released the A-Class, GLC-Class and V-Class cars. The numerous famous brands, new models and big discounts made the exhibition hall a highlight in Macau’s auto market.
During the auto show, the 5th Asia Pacific Auto Summit and the “Belt and Road” Global Development Summit themed “integrated and win-win development”, along with 59 car-related activities, were also held. Cheng Fei, a champion of the Asian Le Mans Series, came to meet and interact with his fans as Ambassador of the Macau Auto Show. Colorful activities such as the “ICBC Macau Cup” photograph contest, the fifth “Trumpchi Cup” model contest, Portuguese red wine tasting, children’s drawing, car logo quiz, and group-buying activity presented a captivating auto carnival to the visitors.
The 5th Macau Yacht Fair kicked off at Macau Fisherman’s Wharf on November 5, attracting tens of thousands of visitors. The yacht fair brought more than 200 potential buyers and had five yachts sold on site, winning wide applause from the exhibitors, media and visitors.